Amigo: connecting advertisers & newsletter-publishers

Posted on | June 21, 2006 | 2 Comments

Carson Systems (makers of DropSend) finally unveiled the core-purpose of their soon-to-be-going-beta web-application Amigo. Amigo basically is a matching-service, connecting newsletter-publishers offering ad-space in their email-newsletters and advertisers looking for a precisely targeted audience. the idea seems to make sense, especially for those publishing to smaller address-pools, who are currently having a hard time to market their ad-space. what remains unknown is the sice of the slice, Carson’s gonna keep for each deal. another concern that comes to mind: with the ongoing adaption of RSS, email-newsletters could become ultimately obsolete.

since february 06, Carson Systems is documenting the development of Amigo in great detail on their blog barenakedapp.com – an interesting read for everyone involved in the creation of web-apps!

 

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