coming soon: Last.fm+video=MTV 2.0?

Posted on | May 9, 2007 | 1 Comment

nothing about this on the official Last.fm-page yet (their blog is kind of hard to find), but Read/Write Web and Mashable both report that the music recommendation service & social network based on the Audioscrobbler technology is about to add video-support within this week! unlike YouTube, which is host to millions of low-res music-clips without legal authorization, Last.fm will probably leverage it’s existing relationships with music-labels to offer a legally solid portfolio of video-content, just like they do with audio today. R/WW:

Initially it will be mainly independent labels featured on the video Last.fm – such as Ninja Tune, Nettwerk Music Group, Domino, Warp, Atlantic and Mute. However among the rosters of those independents are brand name artists like the Arctic Monkeys, Moby and Aphex Twin. Last.fm has also made partnerships with big labels like EMI and Warner, along with “over 20,000 independent labels

moreover, Last.fm will offer superior audio-quality (128kbit/s) over YouTube’s poor 64Kbit/s, less than radio-quality encoding. while probably not part of the initial release, I bet a personalized video-channel based on already existing preference-profiles is only a matter of time – you may call it “MTV 2.0″, like R/WW’s Richard MacManus legitimately did.

update: if you can’t wait for Last.fm’s video-feature, I suggest trying out Last.tv in the meantime: the work of two dutch students, this very cool site mashes up your Last.fm profile with YouTube!

 

Comments